Service tenet: take customer satisfaction as the service tenet
Quality policy: survive by quality and develop by reputation
Enterprise tenet: scrupulously abide by integrity, pragmatism and innovation
Business philosophy: stick to sincere service and win the trust of customers all over the world
Enterprise mission: create happiness for employees, create benefits for the enterprise and create wealth for the society
Enterprise vision: to be an era enterprise and create a century old brand
Enterprise spirit: give yourself the power to conquer all difficulties
Strategic objective: to be good first, then big and then strong
Business philosophy: integrity, harmony and innovation
Talent concept: both ability and political integrity
Marketing concept: Although ten thousand meters are long, one meter is not short
Core values: all believe in the masses, all rely on the masses, all for the masses